摘要 : Consumer-product manufacturers-and retailers that sell their products-often sell slightly differentiated items for reasons other than appealing to heterogeneous tastes-different sizes of a popular brand, or different flavors in a ... 展开
作者 | Richards~ Timothy J. Klein~ Gordon J. Bouamra-Mechemache~ Zohra Bonnet~ Celine |
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作者单位 | |
期刊名称 | 《Review of Industrial Organization》 |
总页数 | 31 |
语种/中图分类号 | 英语 / C93 |
关键词 | Differentiation Price discrimination Retail pricing Strategic obfuscation |
馆藏号 | N2008EPST0010577 |