摘要 : This paper investigates the competitive structure of restaurant retailing by developing and testing a conceptual framework that combines household production economics theory with research on hedonic and utilitarian retail patrona... 展开
作者 | Brown~ James R. |
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作者单位 | |
期刊名称 | 《Journal of Business Research》 |
页码/总页数 | 233-244 / 12 |
语种 | 英语 |
关键词 | Retailing Retail structure Hedonic and utilitarian purchase motives Household production economics |
DOI | 10.1016/j.jbusres.2018.09.010 |
馆藏号 | F-095 |