摘要 : Purpose This study examines the dynamic relationships of visit behavior in the multiple channels [personal computer (PC) and mobile channels] on online store sales performance. Design/methodology/approach The empirical data were f... 展开
作者 | Luo~ Peng Ngai~ Eric W. T. Li~ Yongli Tian~ Xin |
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作者单位 | |
期刊名称 | 《Internet Research: Electronic Networking Applications and Policy》 |
总页数 | 40 |
语种/中图分类号 | 英语 / TP39 |
关键词 | Visit behavior PC channel Mobile channel Online store sales performance e-commerce SOCIAL-INFLUENCE INFORMATION-SOURCES COMMUNITY MEMBERS SERVICE QUALITY STICKINESS PRODUCT MODEL INTENTION IMPACT MEDIA |
馆藏号 | N2008EPST0003541 |