摘要 : Promotions are important tools for matching supply and demand in many industries. In the United States automotive industry, promotions are frequently offered, which may be given directly to customers (rebates) or given to dealers ... 展开
作者 | Demirag~ O.C. Keskinocak~ P. Swann~ J. |
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作者单位 | |
期刊名称 | 《European Journal of Operational Research》 |
总页数 | 13 |
语种/中图分类号 | 英语 / O22 |
关键词 | Automotive industry Competition Customer rebates First-degree price discrimination Retailer incentives |
馆藏号 | N2008EPST0000756 |