摘要 : In this study, we apply a hedonic pricing model to a unique data set of the German carbonated soft drink market. We distinguish between traditional brands and private label brands and include a variety of product attributes such a... 展开
作者 | Bronnmann~ Julia Hoffmann~ Julia |
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作者单位 | |
期刊名称 | 《Applied economics letters》 |
页码/总页数 | 968-971 / 4 |
语种/中图分类号 | 英语 / F8 |
关键词 | Hedonic pricing price premium scanner data retailing private labels |
DOI | 10.1080/13504851.2017.1388906 |
馆藏号 | F-266 |