[期刊]
  • 《Economie rurale》 2002年卷272期

摘要 : Internet trade in the French food retailing sector appeared at the end of 1999, both with online retailers selling to consumers (BtoC) and with BtoB (Business to Business) marketplaces for retailer supplies. This paper reviews the... 展开

作者 Chambolle C   Dumans ME  
作者单位
期刊名称 《Economie rurale》
总页数 15
语种/中图分类号 法语 / F3  
关键词 food marketing   internet   market competition   marketing channels   retail marketing   vertical integration   France  
馆藏号 N2008EPST0007122
相关作者
相关关键词