摘要 : This article measures promotional competition between two major supermarket chains in the United States. The approach does not rely upon quantity sales data and can be applied to any industry that features advertised sales. The re... 展开
作者 | Richard J. Volpe |
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作者单位 | |
期刊名称 | 《Review of Industrial Organization》 |
总页数 | 17 |
语种/中图分类号 | 英语 / T-2 |
关键词 | Competition Food retailing Market concentration Price promotions Price variation |
馆藏号 | N2008EPST0010577 |